COLLABORATION
THAT
MATTERS
At Zensekai, we believe the best ideas come alive when creativity meets trust. We work with global IPs, leading brands, and visionary creators to design immersive experiences, launch products, and bring culture to life. Every collaboration is built to engage fans, deliver measurable outcomes, and leave moments that last.
COLLABORATION
THAT MATTERS
At Zensekai, we believe the best ideas come alive when creativity meets trust. We work with global IPs, leading brands, and visionary creators to design immersive experiences, launch products, and bring culture to life. Every collaboration is built to engage fans, deliver measurable outcomes, and leave moments that last.
COLLABORATION THAT MATTER
At Zensekai, we believe the best ideas come alive when creativity meets trust. We work with global IPs, leading brands, and visionary creators to design immersive experiences, launch products, and bring culture to life. Every collaboration is built to engage fans, deliver measurable outcomes, and leave moments that last.
Zensekai offers flexible models to match different brand and IP needs
  • IP Licensing & Merchandise

    Bring your characters and worlds into fans’ everyday lives through curated retail and exclusive goods.

01
  • Pop-ups & Café Takeovers

    Transform our Doko-Koko Café and spaces into immersive, themed destinations for fans to experience your brand up close.

02
  • Launch Events & Exhibitions

    Stage unforgettable premieres, signings, and showcases in our venues — from product launches to cultural festivals.

03
  • Co-created Products & Campaigns

    Partner with us to design original campaigns and limited-edition products that bridge fandom and lifestyle.

04
OUR APPROACH
SHARED
VALUE
We align with partners who value creativity, authenticity, and respect for fans.
MUTUAL
BENEFITS
We structure projects to drive commercial results — from footfall and sell-through to digital engagement.
LASTING
IMPRESSIONS
We design experiences that fans remember, capture, and share — building cultural and emotional value beyond the event.
SHARED VALUES
We align with partners who value creativity, authenticity, and respect for fans.
MUTUAL BENEFITS
We structure projects to drive commercial results — from footfall and sell-through to digital engagement.
LASTING IMPRESSIONS
We design experiences that fans remember, capture, and share — building cultural and emotional value beyond the event.

1 NIJIGEN EXPO

100k+
Visitors

Record sales · Regional press coverage.

2 SEGA POP-UP AT DOKO-KOKO

Strong Social Reach

Footfall surge

3 VTUBER × CAFÉ COLLABORATION

Sold-out Menus

& viral fan content

1 NIJIGEN EXPO

100k+ Visitors

Record sales · Regional press coverage.

2 SEGA POP-UP AT DOKO-KOKO

Strong Social Reach

Footfall surge

3 VTUBER × CAFÉ COLLABORATION

Sold-out Menus

& viral fan content

1 NIJIGEN EXPO

100k+
Visitors

Record sales · Regional press coverage.

2 SEGA POP-UP AT DOKO-KOKO

Strong
Social Reach

Footfall surge

3 VTUBER × CAFÉ COLLABORATION

Sold-out
Menus

& viral fan content

TESTIMONIALS

Joined Nijigen Expo as the main sponsors, Mim Ba has assisted us to build ACG related campaigns and products for better brand recognition in ACG events.

In2it

With 2 times of being title sponsors in Nijigen, our social media pages has always been swamped by Nijigen go-ers and now Vida has become widely available in various supermarkets.

Vida

First time joining event as a sponsor and the team has assisted us wholeheartedly to make it a success one.

Wego

LET’S BUILD TOGETHER

Have an idea, IP, or brand to share with the world? Let’s create cultural and commercial value — together.

LET’S BUILD TOGETHER

Have an idea, IP, or brand to share with the world? Let’s create cultural and commercial value — together.

Doko-Koko Café × My Hero Academia Collaboration
Retail / Pop-Up Collaboration

To engage anime fans with a seasonal experience by transforming Doko-Koko Café into a My Hero Academia–themed café with exclusive menu and merch, thereby increasing footfall, brand visibility, and merchandise sales.
CONCEPT & PROGRAMMING

The café was decorated with U.A. High School motifs, character artwall, and themed plating. The menu featured “One For All Pasta,” “Explosion Cheese Ball,” “Half-Cold Half-Hot Udon,” plus themed desserts and drinks. Every drink came with a character coaster. A merch shop was adjacent.

EXECUTION

Dates: 10 May to 6 July 2025


Location: Doko-Koko Café, LaLaport BBCC, KL


Operations: themed décor install, menu design, licensing coordination, merch logistics, staff training.

THANK  YOU!

We’ve recieved your request!

Let’s keep in touch.

Nijigen Expo
Event / Exhibition

Nijigen Expo was conceived as a large-scale anime, comic, and games (ACG) festival in Malaysia, intended to unify fandom culture, provide a stage for local & international artists, and strengthen Zensekai’s brand footprint in Southeast Asia. The goal included high attendance, strong exhibitor participation, and significant media & social reach.
CONCEPT & PROGRAMMING

The event is built around the concept of “nijigen” (2D / anime world as reality), offering an all-in-one ACG experience: cosplay, game booths, exhibits, meet & greets, merchandise, performances, and interactive fan zones.


Programming included international cosplayers, anisong concerts, artist alley, booth exhibitions, gaming competitions, and fan engagement zones.

EXECUTION

Venue & dates: Held over 2 days (12–13 July 2025) at MVEC, KL.

 

Exhibitors & scale: Multiple booths, ACG vendors, international and local participants.


Operations: logistics, crowd management, programming schedule, backstage support, merchandise zones.

PARTNERED  BRANDS
(CO-CREATED)
04

Kaadoya

Card game café & hub for competitive players.
Discover Kaadoya  
PARTNERED  BRANDS
(CO-CREATED)
01

Null Set

Designer art toys blending anime with urban culture.
Explore Null Set
ZENSEKAI  BRANDS
(OWN & OPERATED)
08

Jigen Pass (Membership)

Digital + physical membership connecting fans across all Zensekai brands.
Join Jigen Pass
Builds loyalty and repeat engagement.
ZENSEKAI  BRANDS
(OWN & OPERATED)
07

Zensekai Hall / ACG Stores / ACG Space / BB Arena

Larger-scale event, retail, and competitive venues.
Book / Enquire
Positions Zensekai as not just a café group, but a multi-format ecosystem.
ZENSEKAI  BRANDS
(OWN & OPERATED)
06

Bad Egg, KoBo7, MoXingDian

Creative lifestyle and art-driven concepts.
Learn More
Extend Zensekai beyond F&B into design, art, and cultural goods.
ZENSEKAI  BRANDS
(OWN & OPERATED)
04

Doko-Koko Space

Multi-function event venue for signings, exhibitions, launches.
50–120 pax, AV support, flexible layouts.
Book the Space
A cultural stage for both fan gatherings and brand activations.
ZENSEKAI  BRANDS
(OWN & OPERATED)
03

Doko-Koko Pickup

Quick-service stand for anime-inspired drinks & grab-and-go collabs.
Grab & Go
Expands reach of the Doko-Koko brand to everyday touchpoints.
ZENSEKAI  BRANDS
(OWN & OPERATED)
02

Doko-Koko Goods

Official anime merchandise & collaborative goods store.
Shop Goods
A curated retail experience where fans can take culture home.
PARTNERED  BRANDSP
(Co-Created)
02

Xu Mi Goods

Emotional merch & plushes; collaborative IP extension.
Explore Xu Mi
PARTNERED  BRANDSP
(Co-Created)
04

Dimension Pop Town

A themed dining concept that blends anime storytelling with lifestyle retail.
Explore Pop Town
Pushes the “experience economy” forward.
ZENSEKAI  BRANDS
(OWN & OPERATED)
05

Mori Mory Café

“Emotional desserts” — sweets as cultural storytelling.
Discover Mori Mory
A testbed for Zensekai’s FMCG vision.
ZENSEKAI  BRANDS
(OWN & OPERATED)
01

Doko-Koko Café

Malaysia’s largest anime café — immersive décor, themed menus, seasonal IP collaborations.
Visit the Café
A hub for fans to gather, dine, and celebrate fandom.
RETAIL
SUB
BRANDS
02

Doko-Koko Space

Multi-Purpose Event Hall

A flexible rental venue for popup events, brand launches, doujin gatherings, mini-exhibitions, and cosplay contests. Styled in ACG fashion and ideal for B2B collaborations.
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Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
ZENSEKAI  BRANDS
(OWN & OPERATED)
01

Doko-Koko
Café

Malaysia’s largest anime café — immersive décor, themed menus, seasonal IP collaborations.
Visit the Café
A hub for fans to gather, dine, and celebrate fandom.